Our 2021 Camp Fair will look a little different this year. We will be launching a Virtual Camp Fair from February 1 – June 30 that will be a great resource for parents to learn about the many camp and summer programs from the safety and comfort of their homes. The Virtual Camp Fair will be a comprehensive guide to serve parents as there have never been more options for summer camps and programs. The Virtual Camp Fair will be a collection of interviews with local programs answering the questions parents most frequently ask when looking for a summer camp program for their child.

Who will you reach?

Between the print and digital components, the Virtual Summer Camp Fair will reach a wide range of parents in the Indianapolis area. With the use of digital ads, we are able to guarantee a minimum of 1,000,000 impressions from our target audience on the digital article. Below is an outline of our marketing plan to achieve these results.